LeadBrain
Meta-ads lead generation platform (replaces ad-network dependency)
Lead
Shadab · sponsored by Wasim + Manneajeet
June target
Streamline workflow with team; manual media buying tests; Lovable UI v1
Revenue posture
Elevate ₹14L/mo base; 2.5x upside as Tata/Nissan/Hero load on
Scope — now
- Streamline workflow across all roles (CS, Delivery, Ops, LP, Media, Creative, Analytics, Call Center, Accounting)
- Manual media buying — testing the water
- Lovable UI build (mirroring SwiftDesk ops-flow approach)
- Elevate Digital servicing: Mahindra base + Tata/Nissan/Hero ramp
Scope — next
- Training programme per role
- Direct enterprise meta-spend management team
- Integrate SwiftDesk callers for hot-lead optimization loop
Scope — later
- Saathi properties: Drive, Fincare, Health, LoanSaathi247, HomeSaathi247, PadhoSaathi247
- Drive Solution: dealer SaaS — +35% profit unlock with Elevate-style OEM access
- Global: UAE → Indonesia
Team
- ShadabVertical lead
- —Client servicing (partner-facing)
- —Delivery manager (campaign target + objective)
- —Operations (campaign setup, lead corrections)
- —Landing page creation
- —Media buying + ad copy
- —Creative (image + video)
- —Analytics (campaign + delivery reporting)
- —Call center manager (SwiftDesk interface)
- —Accounting (billing + invoicing)
Risks
- Meta conversion volatility (8 cr / 3 yr Haresh history then 1 yr drought)
- Single anchor account (Elevate) — must diversify before scaling team
- Saathi launches gated on user-acquisition + retention being repeatable
Economics
Current: Elevate ₹14L/mo bottom line. Near-term: 2.5x on OEM expansion. Saathi properties = margin-stack on existing acquisition engine.
Blockers
- Historic concentration risk (Haresh dependency lesson)
- Manual workflow not yet productized
- CPA / appointment / loan-closure models still being validated